Fresh News from Turin

Karhu drops new Outdoor Pack

When you think of the word ‘pack’ and Finland, especially at this time of year, it’d be natural to conjure up images of speedy sleds being pulled by a gaggle of enthusiastic huskies, i.e a pack of...

North West is Best – Fresh Fleece from Manastash

We sit here in the North West of England, writing about a brand founded in the Pacific North West of the USA, being stocked by one of our favourite shops in the North West of Italy. If this doesn’t...

Paul & Shark x Fresh: 80's gems from the Archive

Owner of the legendary heritage brand Paul & Shark, Andrea Dini recently invited the Fresh team over to explore the archives of the iconic brand at their HQ in the beautiful city of Varese (tw...

Fresh Store Adds Karhu Legends Capsule to Collection

Fresh Store have topped up their selection of Karhu’s running-inspired models, bringing in the Aria 95 from the Legends Collection and the Fusion 2.0 in a soft Dawn Blue and Basil colourway.    Th...

Fresh Store Expands The New Balance Selection

Our friends over at Fresh Store have just expanded their selection of New Balance’s Made in UK range.  The range now includes the 920UPG, 1500UPGand the 577UPG. The Made in UK family of shoes sits...

Fresh x Universal Works: Wool Fleece Cardigan

For AW21 Universal Works have partnered with long-standing friends and Italian stockist, Fresh Torino.Having stocked the brand in their store since 2016, Fresh Torino have worked alongside the Univ...

The Best Things Come in Threes – Astorflex x Fresh Store

Having been to a couple of shoe factories in my time, I can confirm it’s a genuinely fascinating process to observe. I’m all for pretending not to care about such things usually, playing down my ob...

ASTORFLEX Collabs with Torino’s Fresh Store

  In the UK we’re dead proud of Clarks. It’s the final form of British shoemakers. I imagine the humble cobblers studiously measuring soles, stitching with dexterous attention and lovingly sniffi...

Fresh and La Paz tour Turin

Man, I really sure do love Italy. A few short years ago the most Italian place I’d been was a restaurant in Stockport where coincidentally Oi Polloi shot their Superga range recently. Since then t...

Fresh Store and La Paz Pair Up

  Fresh and La Paz have teamed up to create some exclusive product which celebrates the friendship between the Portugese brand and Turin’s finest. To mark this occasion, Fresh went for a wander ...