Novesta x Hikerdelic Star Master Corduroy PurpleHikerdelic
To oversee the entire production process, the founders of Hikerdelic, Proper, headed to Slovakia to learn about the heritage of the brand and its surroundings. The factory in which these shoes were made has stood for approaching a century, making not only Novesta shoes but footwear for other brands around the world. There's an even chance your Made in Czechoslovakia adidas were built in the very same building, maybe by the same hands. There are people still working in the factory who worked there years ago.
Partizanske is a shoemaking town, having been founded by Jan Antonin Bata, with the entire infrastructure built around this industry. It's a concept Bata took and replicated all over the world, with similar 'Bataville' examples in India, Canada and even Essex.
In the modern day, Novesta are keeping that spirit and tradition alive and we're happy to be a part of that.